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E-commerce Eye Candy – Shopping Cart Abandonment
This week’s installment of E-commerce Eye Candy comes from Monetate, a provider of marketing optimization services. The infographic touches upon a paramount e-commerce concern: the checkout process. Of...
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E-commerce Eye Candy – The Complete Guide to Successful Landing Pages
Are you converting visitors? Or are they going through the three step abandonment process described by analytics guru Avinash Kaushik as, “They came. They puked. They left.” We learned in our interview...
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E-commerce Eye Candy – Shopping Cart Abandonment Rate Statistics
In How Can I Improve My Checkout Process?, we noted that the average shopping cart abandonment rate is 66% in the overall e-commerce market. This means that 66% of the people who find your product and...
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